Growth Package: The Complete WooCommerce Migration Solution for Etsy and Amazon Sellers Ready to Scale

By Bastion Prime | WooCommerce Migration Specialists

You’ve outgrown the Starter stage. Your Etsy or Amazon shop is doing real volume — hundreds of orders, thousands of dollars in monthly revenue, a loyal customer base that keeps coming back. But the platform is taking too much, showing you too little, and giving you zero tools to actually grow your business beyond the marketplace.

You don’t just need a new store. You need a complete sales system — one that brings customers in, converts them automatically, recovers the ones who almost bought, and builds a direct relationship with your audience that no algorithm can take away.

That’s what the Growth Package is built for.

What Is the Growth Package?

The Growth Package is our mid-tier WooCommerce migration service — built for Etsy sellers and Amazon Handmade vendors who are serious about building a real, independent e-commerce brand.

For $3,997, we migrate up to 200 products from your current marketplace, build a fully optimized WooCommerce store, set up a complete email automation system, and hand you a 90-day First Sales Playbook — a step-by-step plan for moving your marketplace audience to your new store without losing momentum. Everything is live in 18 business days.

This is not just a website migration. This is a complete transition from marketplace dependency to brand ownership — with the systems in place to grow your revenue from day one.

Who Is the Growth Package For?

The Growth Package is the right choice if you recognize yourself in any of the following situations.

You have between 50 and 200 products. Your catalog has grown beyond a small curated collection. You have multiple product lines, seasonal offerings, or a range of variants that need to be migrated cleanly and completely.

You’re losing $500 to $1,500 every month to marketplace fees. At this revenue level, the math on staying with Etsy or Amazon becomes impossible to ignore. The Growth Package pays for itself in two to four months purely through saved fees — before accounting for any additional revenue from email automation.

You want more than just a store — you want a sales system. Email automation, abandoned cart recovery, welcome sequences, post-purchase follow-ups — these are the tools that separate a store that sells passively from one that actively grows. The Growth Package includes all of them, fully configured.

You have an existing customer base you want to keep. After months or years on Etsy or Amazon, you have real customers who love your products. The Growth Package includes the tools and the plan to bring those customers with you — so you don’t start from zero on your new store.

You’re ready to build something that compounds over time. An email list grows every month. Automation works around the clock. SEO builds over time. The Growth Package gives you the foundation for a business that gets more valuable every month — not one that resets every time an algorithm changes.

The Real Math: What Staying on the Marketplace Costs You

Let’s look at what a seller doing $5,000 per month actually pays to stay on Etsy or Amazon.

Etsy seller at $5,000/month:

That’s $8,640 per year going to Etsy on just $5,000 monthly revenue.

Amazon Handmade seller at $5,000/month:

That’s up to $14,280 per year going to Amazon.

The Growth Package costs $3,997. At $720 to $1,190 saved per month, this investment pays for itself in two to three months. Everything after that is money that stays in your business.

What’s Included in the Growth Package

Here is exactly what you get with the Growth Package — every element, explained in full.

Full Product Migration — Up to 200 Products

We transfer your entire product catalog from Etsy or Amazon to your new WooCommerce store. Every product title, description, photo, variant, and price point is migrated cleanly and completely.

At this scale, migration quality matters more than speed. We don’t use bulk import tools that create messy, inconsistent listings. Every product is reviewed during the migration — descriptions are formatted for readability, images are properly sized for fast loading, and SEO-relevant keywords are preserved and enhanced in titles and descriptions.

The result is a product catalog on your new store that looks more professional and performs better in search than your original marketplace listings.

Mobile-Optimized Store Design

Your store is built to look and perform perfectly on every device — desktop, tablet, and mobile. With over 70% of online shopping now happening on smartphones, mobile performance is not optional. It’s the primary design consideration.

The design is built around your brand — your colors, your aesthetic, your story. This is not a generic WooCommerce theme with your logo dropped in. This is a store that looks like it was made specifically for your business, because it was.

Payment Setup — Stripe, PayPal, Apple Pay, Google Pay

We configure and fully test Stripe and PayPal on your store, including Apple Pay and Google Pay for mobile shoppers. Every payment method that American consumers expect is available from day one.

Payment processing fees through Stripe are 2.9% plus $0.30 per transaction — a fraction of what you’re paying Etsy or Amazon. No referral fees, no listing fees, no mandatory advertising programs.

Review Migration and Social Proof Display

Your marketplace reviews represent real social proof that converts browsers into buyers. We migrate your best reviews from Etsy and display them strategically across your new store — on the homepage, on product pages, and at the checkout.

New visitors to your store see immediately that real customers have bought from you and loved the experience. This trust signal is one of the most powerful conversion tools available — and it’s built directly into your store from day one.

Complete Email Automation System

This is where the Growth Package goes significantly beyond the Starter. Instead of a store that waits passively for customers, you get a store with a fully configured email automation system that works around the clock to recover lost sales, welcome new customers, and build long-term relationships with your audience.

Here’s what we set up:

Abandoned Cart Recovery — 3-Email Sequence

Sixty to seventy percent of online shoppers add items to their cart and leave without buying. Without automation, that revenue is gone forever. With our abandoned cart sequence, a significant portion of those shoppers come back and complete their purchase.

• Email 1 (1 hour after abandonment): A simple, friendly reminder with a photo of the item they left behind and a direct link back to their cart
• Email 2 (24 hours after abandonment): A message focusing on the uniqueness of the product — handmade, limited quantity, made by a real person
• Email 3 (72 hours after abandonment): A final nudge with a small incentive — free shipping, a gift wrap upgrade, or a modest discount — to close the sale

On average, abandoned cart sequences recover 10 to 15 percent of abandoned carts. For a store doing $5,000 per month with a 65% cart abandonment rate, that’s $325 to $490 in additional revenue every month — automatically, without any effort on your part.

Welcome Series — 4-Email Sequence

Every new subscriber who signs up through your email capture popup receives a four-email welcome series that introduces your brand, builds trust, and converts them into a first-time buyer.

• Email 1 (immediately): A warm welcome, your brand story in two paragraphs, and a first-order discount code
• Email 2 (Day 3): The story behind your products — how they’re made, where the materials come from, what makes them special
• Email 3 (Day 7): Your most popular products with direct links, curated specifically for new subscribers
• Email 4 (Day 14): An early access announcement for your next product drop or collection — making subscribers feel like insiders

A well-written welcome series converts 20 to 25 percent of subscribers into paying customers within the first two weeks. For every 100 people who sign up, 20 to 25 of them buy something. That’s the power of owning your audience.

Post-Purchase Automation — 4-Email Sequence

The emails you send after a purchase are the most important marketing emails you’ll ever send — because the customer is already engaged, already happy, and already open to hearing from you.

• Email 1 (immediately): Order confirmation with all the details, plus a personal note from you
• Email 2 (on delivery day): A celebration of their new purchase, plus care instructions or usage tips relevant to your product
• Email 3 (7 days after delivery): A friendly request for a review, with a direct link to your review form — this alone generates 3 to 4 times more reviews than asking manually
• Email 4 (30 days after delivery): A “what’s new in the studio” update with new products and a personalized recommendation based on what they bought

Post-purchase emails have open rates of 60 to 70 percent — compared to 20 to 25 percent for typical marketing emails. Your customers are reading these. Make sure they’re working for you.

Email List Building Setup

Before your first visitor arrives, we configure your email capture system — a well-designed popup that offers new visitors an incentive (typically 10% off their first order) in exchange for their email address.

This popup alone can convert 3 to 5 percent of your traffic into subscribers. For a store receiving 500 visitors per month, that’s 15 to 25 new email subscribers every month — each one a direct line to a potential customer that no marketplace can take away from you.

Your email list is the most valuable asset your business can own. Unlike your Etsy reviews or your Amazon ranking, your email list belongs to you permanently — regardless of what any platform does.

Google Analytics 4 and Conversion Tracking

We connect Google Analytics 4 to your store and configure full e-commerce tracking — including purchase events, add-to-cart events, and checkout funnel analysis.

For the first time in your business, you’ll be able to see exactly where your customers come from, which products convert best, where people drop off in the purchase process, and which traffic sources are actually driving sales. This data is yours — and it compounds in value over time as you learn more about your customers.

SEO Foundation

We configure the technical SEO foundation of your store before launch — clean URL structure, meta titles and descriptions for all key pages, image alt tags, sitemap submission to Google Search Console, and page speed optimization.

This doesn’t mean you’ll rank on page one of Google overnight. SEO takes time. But building the right foundation from day one means your organic traffic starts growing from launch — not from six months after launch when you finally get around to fixing the technical issues.

90-Day First Sales Playbook

This is the element that most migration agencies don’t include — and it’s often the difference between a new store that struggles to get traction and one that hits the ground running.

The 90-Day First Sales Playbook is a detailed, week-by-week action plan for transitioning your existing Etsy or Amazon audience to your new store. It covers:

Days 1 to 7 — Launch Announcement

• How to message your existing Etsy customers about your new store (legally, using Etsy’s messaging system)
• What to post on Instagram, Pinterest, and Facebook to announce your launch
• How to set up your launch promotion and what incentive converts best
• What to include in your packaging to convert every shipment into a direct customer

Days 8 to 30 — First Traffic

• How to use Pinterest for free, long-lasting organic traffic to your new store
• How to keep your Etsy shop working for you as a traffic source rather than just a sales channel
• What to post on social media in the first month and how often
• How to write your first two blog posts for SEO traffic

Days 31 to 90 — First Repeat Sales

• How to run your first email campaign to your new subscriber list
• How to set up Google Shopping for free organic product listings
• How to approach your first 10 customers for reviews on your new store
• How to run your first seasonal promotion

The Playbook is not generic advice. It’s a specific, actionable plan for moving marketplace customers to a direct relationship with your brand — built specifically for handmade and physical product sellers.

The 18-Day Launch Process

Here’s exactly what happens from the moment you sign up to the moment your store goes live.

Day 1 — Kickoff and Strategy You complete our onboarding questionnaire. We audit your current Etsy or Amazon shop — products, reviews, traffic, bestsellers. We build a migration plan and a design brief.

Days 2 to 5 — Design and Structure We build the full store structure — homepage, shop, product page template, about, contact, and any additional pages. We share previews with you for feedback and approval before moving to the next stage.

Days 6 to 12 — Product Migration All products are migrated from your marketplace to WooCommerce — titles, descriptions, photos, variants, pricing. Each listing is reviewed and optimized during transfer.

Days 12 to 15 — Email Automation Setup We set up your email automation system — abandoned cart sequence, welcome series, and post-purchase sequence. Each email is written, designed, and tested before activation.

Days 15 to 17 — Technical Setup and Testing Stripe and PayPal are configured and tested. Google Analytics 4 is connected with full e-commerce tracking. The entire store is tested on desktop and mobile — every button, every form, every checkout flow.

Day 18 — Launch and Handover Your store goes live on your domain. We send you the Loom walkthrough video, the 90-Day First Sales Playbook, and full access to every account and system we’ve set up.

Growth vs Starter vs Premium: Which Package Is Right for You?

The Growth Package is the most popular option for sellers who are serious about making their independent store work — not just launching it.

Frequently Asked Questions

Do I have to close my Etsy shop when I launch my new store? No. We recommend keeping your Etsy or Amazon shop running as a secondary channel while you transition. The 90-Day First Sales Playbook gives you a specific strategy for using your marketplace presence to drive traffic to your new store — rather than closing it down cold.

What if I have more than 200 products? If your catalog exceeds 200 products, the Premium Package is the right fit. It includes unlimited product migration, a fully custom store design, and 30 days of post-launch support. Book a free consultation and we’ll confirm which package fits your situation.

How does the email automation work technically? We set up your email automation through Klaviyo — the leading email marketing platform for e-commerce. Klaviyo integrates natively with WooCommerce and handles all the triggering, sequencing, and delivery automatically. You don’t need to do anything for the emails to send — they work on their own once we’ve set them up.

What does the 90-Day First Sales Playbook actually look like? It’s a written document — approximately 15 to 20 pages — with a week-by-week action plan. Each week has specific tasks, suggested post content, email templates, and measurable goals. It’s designed to be followed step by step, not read once and forgotten.

Will my email automation keep working after the project ends? Yes. Everything we set up continues running independently after we hand over the project. Klaviyo’s free plan covers up to 250 contacts — plenty for a new store getting started. As your list grows, Klaviyo’s paid plans start at $20 per month.

How do I pay for the project? We take 50% upfront to begin the project and 50% on the day of launch. We accept payment via Stripe and PayPal.

What if I want to upgrade from Starter to Growth later? We can accommodate this. If you started with the Starter Package and want to add email automation and the 90-Day Playbook later, we offer an upgrade path. Contact us to discuss the options.

Do I need any technical knowledge to manage everything after launch? No. The Loom walkthrough video covers all the day-to-day management tasks. Klaviyo’s interface is designed for non-technical users. If you can manage an Etsy shop, you can manage everything we set up.

Ready to Build Your Independent E-Commerce Brand?

The Growth Package is for sellers who are done building their business on someone else’s platform. Done paying 15 to 20 percent of every sale to a marketplace that hides their brand, owns their customers, and can pull the rug out from under them with a single algorithm update.

For $3,997, you get a professional WooCommerce store with up to 200 products migrated, a complete email automation system working from day one, and a 90-day plan for transitioning your marketplace audience to your own platform — all live in 18 business days.

At the fees most sellers at this level are paying Etsy or Amazon, the Growth Package pays for itself in two to three months. And then every month after that, the money that was going to the marketplace stays in your business — while your email list grows, your automation runs, and your store gets stronger.

Your brand. Your customers. Your revenue. All of it.

Book a Free Consultation →

Not sure if the Growth Package is right for you? Book a free 30-minute consultation — we’ll review your current Etsy or Amazon setup, calculate exactly how much you’re losing in fees, and tell you honestly which package makes the most sense for your business.

Bastion Prime is a UK-registered e-commerce agency specializing in WooCommerce migration for Etsy, Amazon, and eBay sellers in the USA. We build complete sales systems — not just websites.